Qu best presentation for The league in United Kingdom to see an exhibition of Ansu Fati, one of the greatest talents of his generation. On Sunday, for the first time, in the British country an open match of the Spanish championship was broadcast on ITVthe UK’s first free-to-air commercial television channel, launched in 1955 as a competitor to the BBC as independent television.
The broadcast of the match between the Real society and the Barcelona is part of an agreement reached this season, and which will last three years, to broadcast a monthly open match through ITV (the rest of the championship can be followed by Premier Sports or LaLigaTV through Premier Player and Amazon Prime Video Channels).
The open ‘debut’ left some interesting data. The match had an average audience of 143,000 viewerswith a peak of 308,000 and a share of 1.24%. Also, during the game Ansu Fati was very high in the TT in the United Kingdom, moving between second and third, while Lewandowski was also in the Top10 (became eighth). In addition, ‘Real society’ he was in the top 25 TTs in the UK.
Ansu and Lewandowski were the two great protagonists of the match and they did not go unnoticed by British viewers.
The Audiovisual Director of LaLiga, Melcior Solercomments on the deal: “UK fans have a strong emotional connection with Spain and with Spanish football in particular. This season, through our relationship with Premier Sports, we are delighted to offer more of LaLiga than ever before, including consistent free-to-air coverage, access to first-class LaLigaTV content and complete coverage of both divisions, LaLiga Santander and LaLiga SmartBank”.
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